SEO Specialist

Responsibilities:

• Develop and execute SEO strategy across product pages, landing pages, and content.
• Conduct keyword research and identify growth opportunities based on search intent.
• Optimize website structure, internal linking, and on-page SEO.
• Work closely with content and copywriting teams to create SEO-driven content.
• Manage and improve technical SEO (indexing, crawling, page speed, Core Web Vitals).
• Analyze competitors and identify gaps in search visibility.
• Build and manage backlink strategy (outreach, partnerships, link building).
• Track and analyze SEO performance (traffic, rankings, conversions).
• Collaborate with product, marketing, and development teams on SEO improvements.
• Support SEO for multiple regions and languages.