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Story is hiring an experienced Partner Marketing Lead to develop and execute a world-class partner marketing program. In this role, you will leverage Story-owned channels, including social media, long-form content, and events, to amplify the voices of our ecosystem and infrastructure partners in order to build credibility and social proof for the Story brand.
As Story expands its focus toward AI-native infrastructure and applications, this role will support partners across Web3, AI, and adjacent technical ecosystems. You will work closely with the BD team to identify opportunities to drive engagement and growth through partnerships, and with the VP of Marketing to coordinate and execute key partnership announcements. This role is hands-on and execution-oriented, suited to a self-starter who enjoys working cross-functionally and collaborating directly with partners.
What You'll Do:
Develop win-win co-marketing strategies with partners across the Story ecosystem, including partnership announcements, product enablement, milestone-based marketing, and partner-led activations across Web3 and AI-related initiatives
Assess, triage, and manage inbound ecosystem marketing requests, owning initiatives end-to-end from intake through execution
Create, document, and maintain scalable partner marketing playbooks and processes that support both crypto-native and AI-adjacent partners
Serve as the primary marketing liaison between Story and partner marketing teams, managing communications, relationships, feedback, and ongoing collaboration
Work closely with internal teams across Marketing, BD, Design, Product, and Engineering to execute partner marketing initiatives effectively
Coordinate timelines, approvals, and execution of marketing deliverables across multiple stakeholders
Plan and host partner engagements, including online activations, in-person events, and industry moments
Identify and activate opportunities for partners to share their experiences with their audiences in ways that clearly communicate Story’s value and differentiation across IP, AI, and infrastructure use cases
Track and evaluate the performance of co-marketing initiatives and apply learnings to improve future programs
Who You Are:
7 or more years of marketing experience, with exposure to Web3, AI, or other technical ecosystems